Formations Groupe Hec

...between marketing and R&D to develop products with specific physical characteristics that need to lead to superior value as perceived by consumers... Apprenez-en plus à propos de: Analyse marketing, Marketing stratégique...

...shun customers and competitors. Consequently, these decisions often do little to improve the long-term performance of a business. Strategic Pricing Management is a cross-functional... Apprenez-en plus à propos de: Analyse des marchés, Strategic pricing management...

...The success of any company depends on its ability to create value for current and potential customers. This course will deal with the implications of value... Apprenez-en plus à propos de: Strategic salesforce, Channel management...

...When faced with a complex problem, we begin examining the problem by a general overview of the possible solutions and what impact they will have on a company’s financial decisions... Apprenez-en plus à propos de: Financial Accounting...

...you complete this course, you should be able to understand: The basic tradeoff between risk and (expected) return, and how it applies to various types of financial instruments... Apprenez-en plus à propos de: Marchés financiers, Financial markets...

...be understood as a specific logic, as a state of mind that can help decision-makers better understand their landscape and enrich their business decisions...

...communicating and delivering a value proposition that meets the needs of its customers. In addition, marketing in its boundary‐spanning role introduces... Apprenez-en plus à propos de: Management du marketing...

...Cours dispensés à HEC Paris Approfondissements du droit de l’Union Européenne Business Game Comptabilité des opérations internationales Capital risque...

...les participants adaptent leur formation MBA selon leur parcours professionnel personnel, en choisissant entre une gamme de business concentrations... Apprenez-en plus à propos de: Définition du business model d'une entreprise, Entrainement au leadership, Management du changement...

...MODULE 5 - Les méthodes et les outils du coaching - Approches systémiques jungienne et rogérienne, Gestalt, process communication, intuition...

...tendances et évolution en France des canaux de distribution, les nouvelles formes de distribution (e-commerce, trade marketing). - Outils de promotion et de communication...

...Le management de la performance et les nouvelles stratégies de rémunération. - La gestion des compétences clés et l'influence de la décision stratégique...

...Repérer ses talents et travailler son impact personnel. Maîtriser les situations stratégiques - Etre un acteur tactique et stratégique dans un contexte multiculturel...

...(les missions professionnelles notamment – voir plus loin -étant orientées vers l’acquisition de savoir-faire) ; Positionner les problématiques étudiées... Apprenez-en plus à propos de: Achats internationaux...

...discussions, practical exercises and simulations, as well as conferences given by guest speakers. Learning outcomes On completion of the Marketing Specialization... Apprenez-en plus à propos de: Market analysis...

...that structure firms’ exchanges with activist groups, media, government entities, NGOs, private institutions, and the public in general. Only through...

...Takes a practical approach: how to originate, negotiate and execute profitable M&A deals. The keys to being successful and adding value in the deal-making industry... Apprenez-en plus à propos de: Corporate finance, Negotiation Techniques...

...challenges, main risks and recent trends To present the different activities, organizations, expertises and incentive schemes To present the Investment... Apprenez-en plus à propos de: Asset Management Industry, Portfolio Management...

...Analysis Advanced Financial Analysis Specialization Courses Overview This course is intended to develop skills for the strategic analysis of financial reporting... Apprenez-en plus à propos de: Strategic analysis, Financial Analysis...

...about how Big Data & Analytics contributes to business transformation and growth. By considering market opportunities and drivers, industry specifics... Apprenez-en plus à propos de: Big data, Business Analytics...