MSc in Marketing Management and Business Development

ESSCA’s Master of Science in Marketing Management and Business Development prepares students to hold marketing and business positions in a variety of sectors and countries. Based on three pillars – a state of the art curriculum taught by a first-class faculty, partnerships with leading companies, an international perspective – it represents a career booster. A MSc TO REVEAL YOUR TALENTS Adopting a customer-centric perspective Developing brand strategies in a digital age Creating value through marketing planning Managing marketing projects with agility Its fast-track format and its hands-on approach based on real-case studies and a core consulting project deliver a rapid return on investment for those who wish to advance their career in the marketing field or to make a career change. Students benefit from ESSCA career center expertise to develop a sustainable career project. Graduates are to join companies at marketing and business positions worldwide: Brand Manager, Marketing Manager, E-commerce Manager, Key-account Manager, Retail Director, Sales Manager, Business Developer, Global Communication Officer Location : Lyon Programme start : september 2020