EMAGISTER CUM LAUDE
EMAGISTER CUM LAUDE
Business Consort - Digital & Social Media Academy

Email Marketing & Mailchimp Course (1-Day Classroom)

4.5 excellent 5 opinions
Business Consort - Digital & Social Media Academy
À London, Manchester (England)
  • Business Consort - Digital & Social Media Academy

444 
HT
*Prix indicatif
Montant original en GBP :
£UK 399
FORMATION À LA UNE

Infos importantes

Typologie Short course
Niveau Intermediate
Lieu Dans 2 établissements (England)
Heures de classe 6h
Durée 1 Day
Description

The course will suit anyone who is involved in delivering e-mail marketing campaigns, either in-house or agency side. It is ideal to enhance knowledge of email marketing strategy and running email marketing campaigns.

Infos importantes
Quels sont les objectifs de la formation?

Import and manage your email marketing lists.
How MailChimp will work with other marketing tools and software within your business.
Ensuring your settings are correct.
Gain a clear understanding of MailChimp’s best practice that you have to adhere to.
Learn how to use MailChimp to design and create effective email campaigns.
Learn practical and proven strategies using MailChimp to generate leads & ultimately increase business profits.
Have the ability to monitor campaigns and use metrics to increase campaign results and a demo of the NEW pro features.
Learn how to create and implement an email strategy using MailChimp.
Using MailChimp for advanced list building, segmentation and grouping.

Installations (2)
Où et quand
Début Lieu
06 sept. 2018
London
150 Minories, EC3N 1LS, London, England
Voir plan
21 juin 2018
29 nov. 2018
Manchester
Lowry House, 17 Marble Street, M2 3AW, Greater Manchester, England
Voir plan
Début 06 sept. 2018
Lieu
London
150 Minories, EC3N 1LS, London, England
Voir plan
Début 21 juin 2018
29 nov. 2018
Lieu
Manchester
Lowry House, 17 Marble Street, M2 3AW, Greater Manchester, England
Voir plan

Opinions

4.5
excellent
Évaluation de la formation
100%
Recommandé
4.6
excellent
Évaluation du Centre

Opinions sur cette formation

R
Richard Soper
17/03/2018
Le meilleur de la formation: I wasn't expecting anything in particular but the trainer has been very professional and I have learnt a wealth of knowledge to implement.
À améliorer: .
Formation effectuée: Mars 2018
Recommanderiez-vous cette centre de formation ?: oui
J
Jill H.
18/03/2018
Le meilleur de la formation: Great course, good advice from trainer and practical tips that can be implemented straight away. Superlative, thanks Dawn.
À améliorer: .
Formation effectuée: Mars 2018
Recommanderiez-vous cette centre de formation ?: oui
M
Muir J.
19/03/2018
Le meilleur de la formation: I knew I had big gaps in my user experience of Mailchimp but fortunately Dawn is a knowledgeable teacher and very good at honing the points. This course has given me the ideas to increase my business efficiency. I'm so happy and definitely recommend.
À améliorer: .
Formation effectuée: Mars 2018
Recommanderiez-vous cette centre de formation ?: oui
* Opinions recueillies par Emagister et iAgora

Qu'apprend-on avec cette formation ?

Marketing Tools
Email
Marketing
Marketing Strategy
Email Marketing
Digital Marketing
Marketing Analysis
Marketing Campaign
Marketing Mix
Marketing Research

Programme

This is one of our masterclass courses so we aim to ensure all delegates have the ability to use MailChimp, to implement and manage a business email campaign as well as create a basic email marketing strategy for an email marketing campaign.

As well as the knowledge of MailChimp’s advanced features and tools to develop onto even the most complex campaigns after the course.

What topics will the course cover?

All MailChimp’s Features

Create

  • Email Designer
  • Email Templates
  • Integrations
  • Multi-User Accounts
  • Merge Tags
  • Email Beamer

Manage

  • Custom Forms
  • Segmentation and Groups
  • Advanced Segmentation
  • Subscriber Profiles

Deliver

  • Automation
  • Geolocation
  • Email Delivery
  • Delivery by Time Zone
  • Email Client Testing
  • RSS-to-Email

Analytics

  • A/B Testing
  • Reports
  • Multivariate Testing
  • Comparative Reports

Mobile

  • MailChimp Mobile
  • MailChimp Snap
  • MailChimp Subscribe
  • MailChimp Editor
  • SMS for Events

Share

  • Campaign Archives
  • Social Profiles
  • Social Sharing

What’s included?

Includes refreshments, all course materials and unlimited post course support.

What you’ll learn:

  • Following this training course you will a better understanding of:
  • Effectively run email marketing campaigns using MailChimp
  • Adhere to MailChimp’s and general email broadcasting & data protection laws
  • Create subscribers lists and data capture forms
  • Improve your campaign deliverability
  • Use campaign metrics and MailChimp testing and diagnostics tools to make continuous improvements
  • Design email campaigns adopting best practice design and development guidelines
  • Test your email HTML across different email readers
  • Plan for future developments such as behavioural marketing and automation