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Shaw Academy

Diploma in Blogging & Content Marketing

4.5 excellent 8 opinions
Shaw Academy
En Ligne

395 € 19 

Infos importantes

Typologie Formation
Niveau Beginner
Méthodologie En ligne
Heures de classe 8h
Durée 4 Weeks
Début Dates au choix
  • Formation
  • Beginner
  • En ligne
  • 8h
  • Durée:
    4 Weeks
  • Début:
    Dates au choix

Blogging has evolved from being a personal online journal for some to become one of the most influential methods of communication for people around the world today. We investigate what makes it so appealing, from setting up a personal blog to exploring the opportunities for businesses here too. The value of compelling content has never been higher, let us show you what it takes to create it.

Infos importantes


Installations (1)
Où et quand
Début Lieu
Dates au choix
Début Dates au choix


Évaluation de la formation
Évaluation du Centre

Opinions sur cette formation

Danish Sabri
Le meilleur de la formation: I have completed my first webinar and have to say that it has been one of the most well laid out sessions I've ever done.
À améliorer: .
Formation effectuée: Juin 2016
Recommanderiez-vous cette centre de formation ?: oui
Stephanie Gibson
Le meilleur de la formation: I love it already even though I have just started.
À améliorer: Nothing
Formation effectuée: Août 2016
Recommanderiez-vous cette centre de formation ?: oui
Thomas Sithole
Le meilleur de la formation: I started a diploma; it was delivered in a professional manner.
À améliorer: All OK
Formation effectuée: Mai 2016
Recommanderiez-vous cette centre de formation ?: oui
Sarah Catherine Prior-Lodewyk
Le meilleur de la formation: Shaw Academy is excellent, definitely would recommend it to everyone. I’ve learnt many more things I didn’t have any idea before. Thank you.
À améliorer: All good
Formation effectuée: Septembre 2017
Recommanderiez-vous cette centre de formation ?: oui
Manish Kaushik
Le meilleur de la formation: The best platform to learn and get a certificate. It doesn’t matter where you are, Shaw will help you to become a successful professional.
À améliorer: All good
Formation effectuée: Juin 2017
Recommanderiez-vous cette centre de formation ?: oui
* Opinions recueillies par Emagister et iAgora

Qu'apprend-on avec cette formation ?

Content Marketing
Engine Optimisation
Influential bloggers
Content Planning


  • LESSON 1 - 

    Introduction to Blogging

    Tuesday, March 7, 2017, 7:00 PM

    This lesson is an introduction to the course and the current world of blogging. We discuss some of the influential bloggers that have developed brands and businesses from blogging. We begin to look at the various platforms that one can use to start blogging today.

  • LESSON 2 - 

    Content Planning & Content Curation

    Thursday, March 9, 2017, 7:00 PM

    One of the most import processes any content creator will develop is a content plan. It will help to deliver a consistent, high quality blog and is the start of crafting a sustainable content strategy. In a world that has an insatiable appetite for content, content curation is a way of adding value to our audience regularly.

  • LESSON 3 - 

    The Importance of SEO

    Tuesday, March 14, 2017, 7:00 PM

    Search Engine Optimisation is a way to let a new audience find you. We all turn to Google for information all the time, and by understanding the basics of SEO you will be able to reach an audience that is looking for your content.

  • LESSON 4 - 

    Should You Start a Vlog?

    Thursday, March 16, 2017, 7:00 PM

    Vloggers have now become the superstars of today, by becoming more recognizable than some of the biggest movie stars in the world. The medium is only in its infancy and there will be a flood of newcomers in the coming years. We look at what it takes to develop your own personal brand on YouTube.

  • LESSON 5 - 

    Content Marketing

    Tuesday, March 21, 2017, 7:00 PM

    We will investigate what content marketing is and give you a clear understanding as to why content has become so valuable to advertisers, brands and publishers. We aim to unravel what the perfect recipe for engaging content is, along with showing what some brands are doing that others aren’t.

  • LESSON 6 - 

    How to Monetize Your Blog

    Thursday, March 23, 2017, 7:00 PM

    Blogs have become the subject of millions of conversations, brand development and an online source of real value. We investigate the various ways that you can monetize your blog through case studies and examples. There is more than one way to generate revenue from your blog, and we will dig into some potential future options for you.

  • LESSON 7 - 

    Creating A Compelling Personality for Your Content

    Tuesday, March 28, 2017, 7:00 PM

    Learn about why you should wholly embrace your own opinion when creating content for your blog. We study what will compel your audience to return for a second and third visit. You will learn to control the tone of your voice and why you should look at adding as much character to your content as possible.

  • LESSON 8 - 

    Managing a Community of Online Followers

    Thursday, March 30, 2017, 7:00 PM

    As your blog starts to grow, learning how to engage with people that are reacting to your published content is crucial for your brand development. Sharing your own content online will give you advocates and critics, and being aware how to interact here will have a lasting impact for your reputation.