Master of Science in Digital Marketing & CRM
Master of science
À Lille
Avez-vous besoin d'un coach de formation?
Il vous aidera à comparer différents cours et à trouver la solution la plus abordable.
Description
-
Typologie
Master of science
-
Lieu
Lille
-
Dates de début
Septembre
The Master of Science in Digital Marketing & CRM is a one year program completely taught in English which provides a unique opportunity to strengthen both your knowledge of Digital Marketing and CRM.
Précisions importantes
Modalité Formation initiale
Les sites et dates disponibles
Lieu
Date de début
Date de début
Les Avis
Les matières
- Management
- Marketing
- Web
- Communication
Le programme
Marketing and Management Essentials
15+Offline and Online Marketing Research Methods & Online Panels
2+Brand Communications
2+Project Management
2+Measuring Marketing Performance & ROI/Marketing Metrics
2+Ethics, Skills & Behaviour
3+Multi-Channel Strategy
2+New trends and New Information Technologies
2+Coaching Talents
-Digital Marketing courses
27+Consumer Behavior in a Digital World
2+E-Commerce
1+Web Site Design & Development
2+Web Store Development
2+Digital Marketing Strategy
2+Search Engine Marketing: PPC & SEO
2+Direct & E-Mail Marketing
2+Online Video, Online Display & Affiliate Marketing
2+Social Media, Community Management and Viral Marketing
2+Innovation Through Social Media
2+Mobile Marketing
2+Online Reputation Management
2+Accountability & Optimization: Web Analytics
2+Accountability & Optimization: Measuring Marketing Performance & ROI
-Customer Relationship Management courses
18+Relationship Management and CRM
2+CRM in Business to Business
2+E-CRM
2+Loyalty Program and CRM
2+Customer Service & Complaint Management
2+CRM and Sales
2+Introduction to Analytical CRM
2+Customer Intelligence 1: Descriptive Analytics
2+Customer Intelligence 2: Predictive Analytics
-Hands-on experience
304-6 months internship or consulting project anywhere in the worldAvez-vous besoin d'un coach de formation?
Il vous aidera à comparer différents cours et à trouver la solution la plus abordable.
Master of Science in Digital Marketing & CRM